Downtown Christmas Magic

Kick start the holiday season with Downtown Florence during Downtown Christmas Magic. Visitors are invited to bring their families and little ones out to celebrate the magic of the holiday season with free hot cocoa and marshmallow roasting while supplies last, ugly sweater competition, decorated downtown storefronts, the Jingle and Mingle kids area filled with holiday crafts and games, a meet and greet with Santa Claus, and more. Downtown Christmas Magic is held on the first Friday in December from 5:30-9:00 p.m. Admission is FREE.